0871 - The baby and the bathwater

Released on = July 7, 2006, 8:34 am

Press Release Author = Kieron James

Industry = Telecommunications

Press Release Summary = Ofcom has asked the Premium Rate Regulator, ICSTIS to
regulate 0871 calls from early 2008.

Press Release Body = Opinion piece from Kieron James, chairman, FCS Numbering Group

London, 06 July 2006 - Ofcom has asked the Premium Rate Regulator, ICSTIS to
regulate 0871 calls from early 2008. The decision is based upon evidence that 0871
numbers are being targeted by a minority of rogue operators who are using the range
for dialler scams and adult services. Ofcom has also commented that "customers do
not like revenue sharing aspects of phone calls". But despite the fact that the
majority of Number Translation Services (NTS) operated on 0871 are entirely
legitimate, the number range will be regulated by ICSTIS, with a fees levy on number
providers.

Furthermore, Ofcom has already extended Premium Rate Services regulation to enable
ICSTIS to take action against any rogue dialler, irrespective of the telephone
number used or call charges and has proposed that all adult services will have to
move to 09 before the end of the year, removing much of the rationale for further
regulation.

A highly innovative telecoms sector has developed network level call management
functionality, such as intelligent routing, time of day call plans, follow-me hunt
groups, interactive voice response (IVR) facilities, voice and fax to email services
based on NTS services.

Small businesses are able to use 08 numbers and these services improve call handling
and response times for their customers without the need for expensive hardware PBX
systems to route calls internally. More often than not, the small firm earns little
or no call revenue share, but the additional pence per minute paid by the caller is
used to fund services provided by their service providers.

But providers of such services now face a dilemma. Ofcom is setting about regulation
to stop bad practice, but has not we feel considered the impact on the legitimate
majority of numbering service providers - that is why we set up the FCS Numbering
Group to provide a coherent voice for businesses in our sector and their customers
and callers.

Within its package of measures Ofcom says that the geographic link will be restored
for 0870 by early 2008. In practice this means Ofcom has removed the commercial
model which underpins the call management services its predecessor was instrumental
in developing. With no commercial justification for providing call routing services,
small businesses such as painters, decorators and plumbers will be forced to move to
0871and fall under the ICSTIS regime as their providers withdraw services on 0870.

There are several outcomes, which do not appear to benefit the industry, small
business or the citizen consumer:

. Businesses retain their 0870 numbers but pay for call management services which
have been provided in good faith at no cost. Perhaps this seems reasonable but it
presupposes that each 08 reseller has the necessary billing platform;
. Businesses find another way of providing services rather than through convenient
micro-billing associated with 08 calls;
. Businesses migrate to 0871 and bear all the costs associated with publishing their
new numbers;
. Callers lose out by paying around 2p per minute more to call a 0871 number than
they would a 0870 number at current pricing.

There are several questions that the FCS Numbering Group needs answers to:

. Why is this really necessary when remedial measures are in place for diallers and
adult services?
. How many 0871 suppliers will be affected?
. How many 0871 small business users will be affected? Does Ofcom or ICSTIS know?
. Will there be any negative implications for a decorator or an advice centre from
being regulated by a telecoms organisation because he provides \"premium rate
services\"?
. Does an advice centre have to send an invoice to every enquirer to cover the cost
of the service if the cost cannot be recovered in the phone bill?
. How can ICSTIS apply its current mechanism of asking number suppliers to forecast
their revenue from 0871 in order to pay ICSTIS for regulation in this low margin
sector?

We welcome input from number operators and resellers - how will you respond to these
changes?

Contact Kieron via numbering@fcs.org.uk


Web Site = http://www.numberstore.com

Contact Details = Zimo Communication Ltd.
26 York Street London W1U 6PZ | Tel: 0800 231 6321 | Fax: 08702 850 860

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